Search Engine Optimization | L'effet Futé - An Agency Specializing in Digital Marketing Strategies

Search Engine
Optimization

For an undeniable notoriety!

SEO “Search Engine Optimization” is the art of ranking a website in the top results of a search made on Google (or other search engine).

Obviously, the goal is to be more visible when a potential customer searches for your products and services.

The main benefit is clearly that you enjoy a “free” visibility. Indeed, no fees are charged when a user clicks on your site. You must, however, succeed in ranking among the first 10 results to have a worthwhile visibility, and that’s where we come in!

Why Search Engine Optimization?

Target your market

Add relevant content to your website to attract a high quality traffic.

Build trust

Internet users rely on search engines, if you are adequately ranked, your company will inspire trust and gain notoriety.

Long-lasting effect

Investing in your website can only be beneficial. Become the reference in your field on the web and benefit from a long-term impact.

More visitors

By optimizing your website, your customers will have more interest in your business. Be active, current and relevant on the internet and your number of visitors will increase according to your ranking.

How does it work?

Our famous boat analogy!

The hull of your boat represents your website.

It all starts with your website. It is essential that you have a site that is well navigable for your visitors. In other words, a site where the information has been strategically placed to facilitate the navigation of visitors. This is the foundation!

The rudder of your boat represents your source code.

Now that you have a good website, you need to tell Google (or other search engines) where you want to go. So, like a rudder on your boat, you will have to optimize your source code so that search engines understand where you want to be visible.

The power of the wind in your sail represents your popularity on the Internet.

Now that we have a powerful and well optimized website for search engines, we can now begin the race against your competitors! Like a boat with the wind in its sails, we need to make you more popular on the web to show Google that you are better than the competition.

There are many ways to increase your popularity on the Internet. However, here are the ones we believe to be the most important:

Keep up the momentum!

While SEO requires more effort at the beginning than some other strategies, it is also true that much less investment and effort will be required to maintain your position in the long run.

Let's develop an effective
strategy for your growth

Gain better visibility on search engines!

Benefit from the potential of Big Data

The Art of Human Connection

Manage your credibility and popularity

Benefit from the potential of Big Data

The Art of Human Connection

Manage your credibility and popularity